Category: Analytics

New Audio Cast: An Introduction to Search Engine Optimization (SEO) with Anna Schmitz

New Audio Cast: An Introduction to Search Engine Optimization (SEO) with Anna Schmitz

SEO gets a bad rap. Too-often cited by so-called “SEO gurus” and growth hackers, it’s misunderstood, but shouldn’t be dismissed. SEO should be a part of your content… Continue Reading

Your Welcome Email Might Be Hurting You

welcome_square

Your Welcome Email Might Be Hurting You

You know what’s more exciting than getting a regular award? Getting an award that’s shaped like a probability distribution. We were so excited to be chosen as the… Continue Reading

How to Use UTM Parameters for More Accurate Traffic Reports

utm_square

How to Use UTM Parameters for More Accurate Traffic Reports

You’ve probably spent time thinking about how to get more people to come to your website. Maybe it’s from spending some money on Facebook ads, or optimizing your… Continue Reading

SEO for Nonprofits: A Beginner's Guide

SEO1_square

SEO for Nonprofits: A Beginner's Guide

I’ll be honest: I used to think SEO was kind of slimey. I associated it with guys with slicked-back hair who call themselves “keyword ninjas” and really, really… Continue Reading