New to social media A/B testing? Start with Facebook headlines.

Upworthyheadlines

New to social media A/B testing? Start with Facebook headlines.

Get the biggest bang-for-your-buck. Create and test different, potentially-compelling Facebook headlines. Here’s how.

Case Study: Recruiting From Small Passionate Audience To Save Airbnb

Peers in Grand Rapids

Case Study: Recruiting From Small Passionate Audience To Save Airbnb

Advocacy campaigns that are specific to a single city don’t typically engage huge audiences of people, particularly when compared to national campaigns. But the people who do engage are often the most passionate and can be highly effective at recruiting others to join the fight

The smart way to use social media research: test it yourself

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The smart way to use social media research: test it yourself

Every social media manager has read a statistic about the best time to tweet or advice on what to post on Facebook pages. But savvy social media managers know that every audience is different. So although the social media research is useful, it’s important to test those assumptions with your own audience.

Case Study: Small Organization Gets Big Gains Using ShareProgress

Brownback

Case Study: Small Organization Gets Big Gains Using ShareProgress

Although large campaigns have the scale to recruit tens of thousands of new supporters by optimizing social sharing, smaller organizations can see significant growth as well. By encouraging your members to share your cause, you can reach new potential supporters regardless of your size.

Case Study: Peers.org uses ShareProgress to boost attendance for offline events

Peers Victory Photo at CPUC

Case Study: Peers.org uses ShareProgress to boost attendance for offline events

Your future supporters are more likely to attend in-person events when their friends are going too.