Time for Progressives to Get Serious About Social

facebooksquare

Time for Progressives to Get Serious About Social

Conservatives, rarely lacking significant resources, can afford to drop big money on paid advertising to get their message in front of millions of people. Progressives will need to think outside the box if they want to compete.

Case Study: Sierra Club Puts ShareProgress to the Test

sierraclubsharethumb

Case Study: Sierra Club Puts ShareProgress to the Test

One of ShareProgress’ most popular features among advocacy organizations are the post-action share pages. But how does it compare to others?

Quick Tip: Turn your Facebook shares into Facebook fans

Like-Hand

Quick Tip: Turn your Facebook shares into Facebook fans

Getting more shares from your ShareProgress pages? There’s an easy way to convert those shares into Facebook fans

Best Practice: Sharing a petition? Be direct with your Facebook title.

Looking for petition signatures?

Best Practice: Sharing a petition? Be direct with your Facebook title.

When asking people to sign a petition, Facebook titles with a direct call to action outperform those using a curiosity gap.

Best Practice: Be Personal With Your Share Email Subject Lines

Is this the best subject line around?

Best Practice: Be Personal With Your Share Email Subject Lines

When asking your online community to share with friends by email, what subject line should you ask them to use? The answer can make a big difference on your action rates.