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The Online Campaigner's Guide to Tracking Referrals in Salsa

The Online Campaigner's Guide to Tracking Referrals in Salsa

If you manage supporters through Salsa, you have access to a huge toolset of analytics and tracking tools you may not be using or even aware of.

What you need to know about Facebook's Anti-Clickbait Changes

What you need to know about Facebook's Anti-Clickbait Changes

It’s time for another Facebook algorithm change. This time the News Feed changes are taking aim at context-less headlines from clickbait farms.

Case Study: ShareProgress amps up social sharing on ControlShift petitions

Case Study: ShareProgress amps up social sharing on ControlShift petitions

Find out how ShareProgress helped CREDO Mobilize get more actions on their crowd-sourced petitions.

The Key to Upworthy's Success: A Culture of Testing

The Key to Upworthy's Success: A Culture of Testing

How Upworthy adapts to changes in the Facebook algorithm and the evolving tastes of social media users.

Why social media strategy is more than your Facebook Page (or Twitter Profile or Pinterest Board)

Why social media strategy is more than your Facebook Page (or Twitter Profile or Pinterest Board)

When many groups think of social media strategy, they think of their organization’s Facebook and Twitter pages. Here’s a couple reasons to take your strategy beyond your Facebook Page.